Got any unanswered trademark questions? Take a look below.
Q: Where do I even start with trademarking? It seems like a jungle out there!
A: I see your point. You could start by asking questions, if you don't know a trademark expert or specialist like me then YouTube has loads of videos and most information on there is free.
My channel definitely is here's the link: http://tinyurl.com/y2yw4hjn
Q: I'm lost – why would I even need to bother with trademarking my brand?
A: Well, there are loads of reasons why you should do it. I have listed 4 below:
1) Businesses that own intellectual property, such as a trademark, are 1000% more likely to find funding.
2) A registered trademark gives credibility
3) Your ideal client can find you much easier
4) A great trademark inspires loyalty in your clients
I will hold my horses for now and not overwhelm you eventhough there are far more resons why you could do it.
Q: Help me out – what benefits does trademarking bring to the table for business owners?
A: There are many benefits to owning a trademark or more for business owners. If you didn't read my answer above I will endeavour to answer you here.
1) A trademark is a vital part of any exit strategy, as the business becomes more valueable in the moment of sale when there's a registered trademark on the books.
2) As you build your business up you build the reputation up and the trademark is a part of that process
3) When you are expanding to new territory a registered trademark in the local and the new territory is vital, so that the competition dosen't end up grabbing it from under your nose. (There are now 7 reasons listed here for why it’s a good idea)
Q: Are there specific industries or businesses that should prioritise trademarking more than others?
A: I find that a really great question! The answer is no, I don't think so to be completely honest with you. Why because the minute you are someone who creates content or manufactures something then that's deserving of protection, so that you leave a great legacy behind.
A trademark is the best form of protection. And remember that all intellectual property rights go hand in hand to form a stronger shield of protection for your business.
Are you ready to talk to me Céleste? If so tap or click this link the session isn’t free it’s £75, however you can ask me anything in the alloted time, 15 minutes.