Say Yes to Increased Income and a Greater Impact in Business! (Published on July 2, 2018 on LinkedIn)
Too often, I have observed the heartbreaking results of someone like you, who’s worked hard for your business then had someone else swoop in from the sidelines with something similar, steal the brand and register it lightning-fast. The “robber” takes it to market and reaps all of the economic benefits. You are then left with nothing and your world is shattered.
However, if you’ve been responsible and proactive about protecting your rights, legal action can be taken. That is what fills me with enthusiasm for what I do! I help people prevent all of that from ever happening!
Avoid hostile take over?
Do you consider yourself as a creative person? If so this post may be of interest to you!
When ever you are hit by inspiration as a creative or an innovative person, you are in fact creating something that you may perceive as "just" something you created perhaps for fun or "because you can" and may fail to see the actual value in it?
Can Colours become registered as Trade Marks?
Have you ever wanted to invite in investors to fund your business?
Finding investors is one way of growing your business and not a bad one either. I just want to say that it isn’t the only way of growing your business. If you are doing it in a different way that is commendable.
Some time ago I saw a video on Facebook about someone who had built up their business and was then looking to take on investors to grow their business. What happened next was that the investor did a hostile takeover of the business.
Burger King Mocks McDonalds In Campaign
Maersk has recently been granted exclusivity to their special light blue colour. To obtain trade mark protection for a colour is not an easy task. In Denmark there are only two companies. Grundfos being the first.
Protecting YOUR rights is vital
As far as I am informed Burger King has started teasing or taunting McDonalds by using Big Mac in the names of their Burgers in Sweden.
Is your brand really safe without a registration?
The infringer was then ‘forced’ to end the the infringement of my clients rights and consequently their business was closed down due to the fact that……
Imagine a Baby laying in a cot smiling sweetly
Is your brand really safe without a registration? Are you leaving money on the table in your business? How would it feel to you, if your brand was stolen? Ponder these questions while reading this mini article…
Writing a book, what this journey has taught me?
Imagine a baby laying in a cot smiling sweetly, this baby will be nursed and nurtured by its parent through its various stages of development and growth. A great deal of precious time will be spent on this little bundle of joy, time that the parent will never be able to reclaim.
When Is Your Name No Longer “Yours”?
If you have ever considered writing a blog or a book, you might want to take note of this article of mine, because I am sharing what I learned from writing both more than 50 blogposts and a book. This might be of benefit to you if you have a book or a few blogposts lurking inside.
Is your brand EQUITY at risk?
If you have ever considered using your personal name as your business’s name, also known as a trade mark, you’ll want to take note of this article.
What kind of thing is a trademark really?
Often times when people start a business they tend to focus on their various business objectives and goals: the services, products, relationships, as well as the administrative and other internal business structures required to make their business efficient. Then after a while, the business name becomes connected with a certain type of product or service.
Excerpt: Trade- & Service Marks / and or Brands
(A trademark is more or less the same as a brand)
Trademarks are amongst the most valuable assets a company can be in possession of, and yet no-one is capable of determining how much a trademark really is worth or why.
Are there any financial advantages to possessing Intellectual Property Rights?
The point of a Trade- or Service mark (SM) is to allow your business to be distinguished, from that of other peoples businesses, by the consumers. You may well ask if anything can be converted into a Trademark. The short answer is no.
Finally - the story and evolution of MY brand!
Back in 2015, a study was conducted within the EU that demonstrated that those companies that protect their intellectual property rights *, generally have 29% higher revenue per employee, they have about six times as many employees, as well as those the fact that those companies pay 20% higher wages than companies that do not own intellectual property rights!
Finally I am the proud owner of a registered TRADE MARK!
Oh, I have waited for this moment for 12 months or close to it. First up was the name of my business: GRAND IPR, this was way longer ago though and I was helped by Chris Morrall when it came to deciding the name.
The reasons why GRAND IPR was chosen are: