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Here is the story, in case you prefer to read:
Imagine a baby laying in a cot smiling sweetly, this baby will be nursed and nurtured by its parent through its various stages of development and growth.
A great deal of precious time will be spent on this little bundle of joy, time that the parent will never be able to reclaim. However, the majority of this time passes by rapidly, and will go largely unnoticed by the parent as they know in their heart that this little bundle of joy is a blessing and is sure to enhance their life on so many levels.
Imagine the pride this parent must be feeling as they look on, starry eyed at the beautiful infant that they have given life too, It’s human nature to want to show the world, so that they can share the excitement.
Now for a moment lets just step aside from the excitement and anticipation of the parent long enough to recognise that the new baby and the emotions that come with it, are in so many ways reflective ofhow creative people feel, when they have given birth to a new idea that will enhance the lives of not only their family but also the lives of countless others.
There are numerous similarities between caring for a baby and a nurturing a New Idea, in fact a lot of people often refer to their new creation as a “brainchild”. Maybe the term comes from the sleepless nights with teething problems? Maybe it comes from the vast amount of time swallowed up during its development.
Eventually though we can share it with the world, letting others appreciate some form of benefit from our product or service. Imagine the devastation that would be felt, the heart numbing sense of loss, standing by helpless when someone steals your brainchild, a child that has no ability to contradict the unscrupulous person when they proceed to tell the world that it is theirs.
There genuinely are people out there who WILL steal Your idea. They will steal Your design, they will to all intents and purposes, steal the one thing that may have guaranteed a bright future for you its creator.
IPR is the backbone of any business, without a backbone any structure collapses, without protecting your intellectual property all of your valuable time and effort could be rendered useless to you by thieves and consequently your business, collapse in on itself.
Be sensible, Protect the backbone of your business and your livelihood! Contact Céleste at GRAND IPR, to set the wheels in motion for the protection of YOUR Brand or Content today! + 45 42 47 42 22